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The December 31st, 2023, edition of SEOFOMO is here! Now with +30.5K Subscribers ๐ฎ
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๐๏ธ Search Updates and News from Search Engines
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โJohn Mueller Of Google Providing Webmaster Support On Christmas Again (2023 Edition)โ
โBarry Schwartz / Google Search Q&A
โEvery year, John Mueller makes a significant effort to help respond to SEO-related questions on Christmas. This year, he posted on Reddit threads around hreflang rendering, unreachable robots.txt, Google cache, myths, and more.
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โGoogle Algorithm Updates 2023 in Review: Core, Reviews, Helpful Content, Spam and Beyondโ
โBarry Schwartz / Google Search Updates
โIn 2023, we had nine official and confirmed Google algorithm updates - which was one less than the previous two years.
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โA Search Central Year in Review 2023! [Video]
โGoogle Search Central / Google Search Updates
โโWeโre celebrating 12 months of SEO updates, new series, experiences, education, and more with all of you. Thank you for sharing your feedback and continuing to make this community great. It wouldnโt be the same without all of you.โ
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โGoogle Author Name (Profile Page) & Site Favicon On Article Carousel
โBarry Schwartz / Google Product Updates
โGoogle is now showing author name icons via profile page and a site's favicon and site name on articles in the article carousel.
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โBing Search Page Insights Expandable Sections
โBarry Schwartz / Bing Product Updates
โBing has updated its page insights light bulb feature to now let you collapse and expand the sections within the overlay page previews.
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โGoogle Answers How It Handles A Specific Non-Standard Meta Tag
โRoger Montti / Google Search Q&A
โGoogle's Martin Splitt answers a question about how Googlebot handles the non-Prerender-Status-Code meta tag.
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โNYT sues OpenAI, Microsoft for copyright infringementโ
โSara Fischer / AI Updates
โThe Times is the first major media company to sue artificial intelligence companies for copyright infringement.
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[Sponsor / Affiliate]โ
โโก Introducing Wixโs new Zapier integration
Wixโs native Zapier integration has had a revamp. Creating automations is now a lot more intuitive.
This integration lets users connect their sites with more than 6K apps directly in Zapier, using triggers linked to Wix business solutions like Forms, Stores, Bookings, Events and more.
All it takes is a few clicks to start parsing data between a Wix site and the likes of: Google Sheets, Hubspot and ActiveCampaign, and it can all be done without one line of code.
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Read More |
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๐ This week's SEO Awesomeness
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โSEO year in review 2023: The year of generative AIโ
โDanny Goodwin / General SEO
โIt was one of the biggest years of change in search and SEO history. A recap of Google SGE, ranking revelations, Bing Chat and more.
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โ16 Local Search Developments You Need to Know About From Q4 2023โ
โMiriam Ellis / Local SEO
โLearn about the most recent local search developments of 2023 to get ready for the year ahead.
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โSEO Pricing: How Much Does SEO Cost in 2023? [Industry Research]โ
โJoshua Hardwick / General SEO
โDid you know that 78.2% charge a monthly retainer? Learn more insights from this survey of 350 SEO professionals.
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โLocation Landing Pages: 6 Crucial Elements Of Local Visibilityโ
โDespina Gavoyannis / Local SEO
โFollow this blueprint to optimize location landing pages that rank and convert.
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โProgrammatic SEO โ Getting It Rightโ
โJenny Romanchuk / Content Optimization
โJenny shares dozens of strategies and examples for successful programmatic SEO so you can replicate them.
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โKeyword Gap Analysis: What It Is & How to Do Itโ
โAleksandra Beka Jovicic / Keyword Research
โA keyword gap analysis helps you uncover keywords your competitors rank for to boost your SEO strategy. This comprehensive guide goes through a step-by-step.
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โShould You Focus On Zero Search Volume Keywords?โ
โAdam Riemer / Keyword Research
โUncover the value of these keywords in building site structure, addressing customer needs, optimizing remarketing costs, and capturing hidden traffic sources that traditional SEO tools may overlook.
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โUpdated #GenAI blocking robots.txtโ
โAndy Beard / Technical SEO
โAndy shares a list of LLM-related bots to block in your robots.txt.
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โInternational SEO Optimization in Five Stepsโ
โGabriella Sannino / International SEO
โFrom market research to content creation and localization, Gabriella shares a 5 key steps for a successful international SEO process.
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โ23 Influencers Digital Agencies Should Follow In 2024โ
โAnton Shulke, Renana Dar / General SEO
โThe only problem with curating an influencers list is, wellโฆ actually curating the list. That's why Duda has compiled a list of 23 Influencers digital agencies should follow in 2024.
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SEO Conversations in the SEOFOMO Chat Forum
๐ธ Latest SEO Jobs
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Do you want your SEO job to be featured here for free? Just send it over here!โ
[Sponsor / Affiliate]โ
โโก Automatic + Hyper Fast Website URL Indexing for SEO
Get your website URLs indexed hyperfast, automatically with INDEXED.pro. This brand-new SEO tool by Daniel Peris and Ricard Pons helps with:
Struggling to get indexed by Google?
Start indexing |
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๐ Free(mium) SEO Tools
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โRich Results and Schema.org Tester Pluginโ
โUsergrowth
โValidate schema, test rich results, and effortlessly back up structured data-all with one click.
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โLink Checker: Check to see if a page links to your URL or mentions your brandโ
โKeywords in Sheets
โWith this script, you can input a URL to check -and optionally, a keyword to check- to see whether theyโre included on a particular page. Perfect for reviewing unlinked brand mentions or for checking to see whether pages on your site link to a target page.
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Looking for more SEO Tools? Take a look at the recently launched SEOFOMO SEO Toolbox!
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๐๏ธ Upcoming SEO Events
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โSearch Day 2024 - Oslo
โโSearch Day / Oslo, Norway / January 18, 2024
โA new edition of Search Day in Oslo is here! Dedicated to the impact of AI on SEO. Take a look.
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โโCopenhagen SEO Meetup
โโโIIH Nordic / Denmark / January 18, 2024
โโJoin an evening of insightful presentations from Germans Frolovs, Thomas Astrup, and Christian Doeleman-Lassen, discussions, and networking at the Copenhagen SEO Meetup. Book your spot now!
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Do you want your SEO event to be featured here for free? Just send it over here!โ
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๐ SEOs & Digital Marketers to Followโ
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โโFollow these amazing SEOs who participated in the most viewed Crawling Mondays of 2023:
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Expect more awesome SEOs & digital marketers to follow every week. Do you have any suggestions? Please let me know over X/Twitter, Threads, or LinkedIn.
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๐ Refer SEOFOMO to your SEO Friends and Win Rewards
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Note: Only real human referrals will be counted toward the rewards, and there will be a validation if suspicious activity is detected.
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As usual, if you want to give me any heads up of worthy SEO resources to include next week, you want to be featured, sponsored or any feedback on anything to improve in SEOFOMO, just reply to this email and let me know.
Until next week, keep safe, and remember, don't have FOMO, with SEOFOMO you'll always have SEO awesomeness in your inbox.
Aleyda Solisโ
SEO Consultant & Founder
Follow me on Twitter / YouTube / LinkedIn / Facebook / Websiteโ
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by Aleyda Solis
SEOFOMO is a weekly free newsletter sent to +30K subscribers with the latest SEO news, updates, guides, tips, free tools and jobs. Avoid missing any worthy SEO update and subscribe now!
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