SEOFOMO is a weekly free newsletter sent to +35K subscribers with the latest SEO news, updates, guides, tips, free tools and jobs. Avoid missing any worthy SEO update and subscribe now!
๐ญ Your SEO + AI Search News of the Week [SEOFOMO, June 8, 2025]
โ ๐ โThe Top 3 SEOFOMO News Stories Of The Week
Check out the top trending SEO stories this week on โSEOFOMO Newsโ -these are the most upvoted entries, whether SEO news, guides, or resources- to check out:
โ12 new KPIs for the generative AI search era [8 Votes]โโ โDuane Forrester / AI Search โWeโve spent years tracking clicks and rankings. But in the age of LLMs and AI search, are we still measuring what matters? Duane goes through it. โ
โGoogle AI Overviews & Bing Copilot Answers With Shortsโ โBarry Schwartz / Google and Bing Search Trends โGoogle and Microsoft Bing have added short videos, also referred to as "Shorts" to their AI answers in search, AI Overviews and Copilot Answers. They display short videos in the answers that you can click on to view.
โ
โGoogle Search Console Discover Report Flatlining - Might Be A Reporting Bugโ โBarry Schwartz / Google Search Trends โGoogle Search Console performance report for Google Discover has reported zero impressions and clicks starting Thursday, June 5th, or has underreported impressions and clicks significantly since that date.
โGoogle updates event and recipe structured data โBarry Schwartz / Google Search Updatesโ โGoogle removed the online event properties, added new examples and also said recipe image markup doesn't influence which image is chosen.
โZero-click searches rise, organic clicks dip: Reportโ โDanny Goodwin / Google Search Trendsโ โAI tools like ChatGPT are growing, but Google still dominates. YouTube is a destination and more clicks stay within Googleโs ecosystem.
โ
โFTX Sued Neil Patel For Millionsโ โBarry Schwartz, Cyrus Shepard / Search Industry Insightsโ โCyrus Shepard posted about how FTX is suing Neil Patel. Neil has now commented on Barry's coverage of the news.
[Sponsor]โ โโก Track your AI Brand Visibility with Advanced Web Ranking
โ
Discover how leading AI chatbots (including ChatGPT, Gemini, Claude, and Perplexity) represent your brand and who theyโre mentioning alongside it.
Get deep insights into how AI-powered tools interpret and present your brand across different topics: Topic Visibility Scores, Sentiment Analysis, Search Intent Trends.
Also, donโt just track yourself, see how your competitors are performing across AI platforms and stay one step ahead.
โGSCโs Huge Search Gapโ โTomek Rudzki / SEO Measurementโ โ"Google Search Console is missing a massive chunk of the modern search landscape, for instance it canโt properly track conversation-style queries."
โGood SEO Plus Lazy Marketing Wonโt Cut It Anymoreโ โDespina Gavoyannis / General SEOโ โSearch isnโt just limited to Google anymore. Rankings donโt guarantee clicks. Content doesnโt stand out just because it exists. Despina goes through where todayโs top SEOs are winning.
โ
โHallmarks of Good Enterprise SEO Managementโ โAmanda King / Enterprise SEOโ โAmanda goes through what successful enterprise SEO management looks like, the ways we can implement it in our day-to-day or the shifts we may want to take into account.
โKeyword clustering using Python and the SERP APIโ โMorteza Najafi / SEO Automationโ โMorteza goes through how to group similar keywords using Python and SERP APIs to avoid content cannibalization, improve site structure, and drive targeted traffic in this step-by-step guide.
โWhy Search Has Always Been a Brand Channelโ โFrancine Monahan / General SEOโ โIf you Googled your business right now, would you like what you saw? Francine explains why brand representation has never been more important in search.
โSEO VS GEO: Optimizing for Traditional vs AI Search [Updated June 2nd, 2025]โโ โโAleyda Solis โ โโWhatโs the overlap between AI Search vs traditional search results optimization? Take a look at this comparison going through search behavior, areas of optimization, results presentation & delivery, KPIs to track & goals to achieve, and more.
โAI Overviews research: Media presence and paywalled content analysis โYulia Dedaโ โFind out which media sources are cited in AIOs the most, how often they appear, and how Google handles paywalled content in its AI responses. โ20.85% of AIO responses include at least one citation from a recognized news outletโ.
โ
โFrom Prompts to Pipelines: Scaling Content Research with LLM Workflows โClarissa Fonseca Chenโ โClarissa goes through how to scale content research with AI by moving from one-off prompts to structured workflows. Automate topic research, real-time SERP scraping, localization, & content briefs.
โ
โWhat happens when your buyer is a bot? โJono Aldersonโ โWebsites become sources, not destinations. And your real audience isnโt a person with a browser. Itโs a model with a mission. Jono goes through what happens when your buyer is a bot.
[Sponsor]โ โโก From keywords to topicsโcraft better content faster with Moz Proโs Keyword Suggestions by Topic
โ
Tired of sifting through endless keyword data? Moz Proโs new Keyword Suggestions by Topic feature helps you uncover high-potential topics in one click, create better content faster, and reclaim your valuable time.
Save time with smart keyword clustering: Instantly group keywords without manual sorting.
Spot traffic-driving content opportunities fast: Uncover high-impact topics that align with your content goals.
Streamline your research: Spend less time digging through data and more time creating.
Rank with confidence: Mozโs data-backed insights remove the guesswork from SEO.
Turn your content strategy into a true revenue driver by creating richer content, faster, with Moz Pro.
โFree Brand Authority Checker โMozโ โBrand Authorityโข is a Moz-exclusive metric that measures a brandโs strength and influence, guiding strategic decisions in PR, marketing, and SEO to enhance visibility and reputation.
โ
โโFree SEOFOMO News Chrome Extensionโโ โโโโโSEOFOMOโโโโ โโโโStay up-to-date with SEO effortlessly, right from your browser, using the free SEOFOMO News Chrome Extension.
โSearch Evolution Summit โSearch Evolution Summit / Cluj-Napoca, Romania / +โฌ84 / September 9, 2025โ โJoin top SEO experts at the Search Evolution Summit in Cluj-Napoca! Gain valuable insights & learn the latest SEO strategies.
โ โMozCon UK 2025โ โMozCon / London, UK / +499ยฃ / August 12, 2025โ โExperience a full day of cutting-edge SEO insights at The Mermaid London, 2 Puddle Dock, London EC4V 3DB, London. Set in the heart of London with stunning riverside views, this premier venue offers the perfect backdrop for connecting with fellow digital marketers from across Europe.
โGoogle Ads API Version 20 Now Availableโ โBarry Schwartzโ โGoogle has released version 20 of the Google Ads API. This is a major release, and we are expecting two more major releases in 2025.
Chima Mmeje is Senior Content Marketing Manager at Moz and Founder of The Freelance Coalition for Developing Countries, a non-profit community that provides free mentorship and continuous training for BIPOC marketers in developing countries.
โ
As a Senior Content Marketing Manager at Moz, Chima works at the intersection of all Moz content channels, including email, social media, video, podcast, and blog initiatives.
โ
Chima is also an experienced content marketer speaker, having spoken at many of the most prominent digital marketing conferences like MozCon, BrightonSEO, and WTSFest.
Learn more about Chima and follow her on LinkedIn now.
Thanks for reading, until next week!
Aleyda Solisโ SEO Consultant & Founder Orainti, SEOFOMO, MarketingFOMO & AI Marketers โFollow me on โXโ / Bluesky / โYouTubeโ / โLinkedInโ / โWebsiteโ
โ
SEOFOMO: The Newsletter to Keep up with SEO
by Aleyda Solis, SEO Consultant
SEOFOMO is a weekly free newsletter sent to +35K subscribers with the latest SEO news, updates, guides, tips, free tools and jobs. Avoid missing any worthy SEO update and subscribe now!