๐Ÿ’Œ The Latest in SEO is Here in SEOFOMO, Nov 17, 2024


November 17, 2024
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โ€‹Stay Updated in Real Time with the Latest SEO News with SEOFOMO Newsโ€‹

Eager to stay ahead in SEO without waiting for the next newsletter? Dive into SEOFOMO News for real-time SEO news, and conversations.

๐Ÿ”ฅ โ€‹Most Popular SEOFOMO News Stories & Contributors Of The Week

Check out the top trending stories this week on SEOFOMO News -these are the most upvoted entries, whether SEO news, guides, or resources-, that people upvoted the most:
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โ€‹No 1. Introducing SERPrecon โ€“ the next evolution of SEO tools [20 Votes]โ€‹
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serprecon / SEO Tool
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SERPrecon evaluates SEO using real metrics that search engines use. Forget domain authority and keyword density. Start using vectors, machine learning, and cosine similarity to compare your site to those that rank and get actionable insights to outrank them.
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No 2. Introducing our Bing Webmaster Tools API Python Client [13 Votes]โ€‹
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Merj / SEO Tool
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Discover Merj's open-source Python client for Bing Webmaster Tools API โ€” a production-ready solution for managing large-scale SEO operations with async support, type safety, and comprehensive API coverage.

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โ€‹No 3. An Advanced Guide to Google Search Console for Local Search [11 Votes]โ€‹
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BrightLocal / Local SEO Guide
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An in-depth guide from BrightLocal that focuses on effectively using Google Search Console for local businesses. It explains how to use regex to filter data and uncover valuable insights about how people are searching for a business online, and more.

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โ€‹Top SEOFOMO News Contributors of the weekโ€‹

Thanks to the SEOFOMOers who have engaged the most this week in the SEOFOMO News, with the highest number of upvotes:

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The most upvoted stories as well as top rated SEOFOMOers can expect ๐Ÿ”ฅ SEO rewards at the end of this year, start submitting and engaging now!

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๐Ÿ—ž๏ธ Search Updates and News from Search Engines

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โ€‹Google November 2024 Core Update Is Now Rolling Out - What We Know So Far
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Barry Schwartz / Google Search Updates
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This update started to roll out on November 11, 2024 and will take about two weeks to complete: "We are seeing some folks suggest their rankings went down even more. But the vast majority of people are saying they are not seeing movement as of yetโ€.

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โ€‹New Internet Rules Will Block AI Training Bots
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Roger Montti / AI Search Updates
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New standards are being developed to extend the Robots Exclusion Protocol and Meta Robots tags, allowing them to block all AI crawlers from using publicly available web content for training purposes.

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โ€‹Microsoftโ€™s AI SEO Tips: New Guidance For AI Search Optimization
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Matt G. Southern / Bing Search Updates
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Microsoft shares optimization strategies for AI search engines, focusing on user intent, natural language, and fresh content updates.

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โ€‹Google: Some SEOs Over-Focus On URL Structure
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Barry Schwartz / Google Search Q&A
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John Mueller said that some SEOs over-focus on URL structure and that if the context of your pages isn't clear, then no URL structure can fix that.

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โ€‹SEO Advice On Version History Pages From Google
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Barry Schwartz / Google Search Updates
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John Mueller shares SEO advice on handling version history pages: "If you work on a website with versions (APIs? Specs?) or yearly editions, here's the top SEO improvement you can do: Use a stable URL for the current version".

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โ€‹How to avoid duplicate content [Video]
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โ€‹Google Search Central / SEO Made Easy
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In this episode of SEO Made Easy, Martin Splitt shares 3 tips to help website owners avoid duplicate content.

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โ€‹Perplexity begins testing ads as sponsored follow-up questions
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Danny Goodwin / Perplexity Product Updates
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US users will start seeing sponsored questions this week. Answers to the questions will be generated by Perplexity, not advertisers.

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โ€‹Exclusive: Forbes, CNN, and More Lose Millions as New Google Policy Tanks Affiliate Businesses
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โ€‹Mark Stenberg, Paul Hiebert / Search Trends
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The steep drops in search visibility could mean the end of outsourcing affiliate operations.

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โ€‹HARO / Connectively Platform Closing Down December 9
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Barry Schwartz / HARO Search Updates
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HARO, now known as the Connectively Platform, is being discontinued and will shut down on December 9th. For SEOs, it was a way to get potential links, from journalists.

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โ€‹โ€‹Monitor the latest SEO News, Updates, and Conversations in Real Time in SEOFOMO News

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๐Ÿ‘Œ This week's SEO Awesomeness

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โ€‹How Can My Brand Appear in Answers from ChatGPT, Perplexity, Gemini, and Other AI/LLM Tools?
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Rand Fishkin / AI Search
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Rand goes through how LLMs determine which words to put after other words in their responses, what marketers and creators can do to influence those results, ways to get insight into sources that are likely to be used in an LLMโ€™s training data, and more.

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โ€‹Technically Wrong, But Worth Fixing?
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Chris Green / Technical SEO
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When it comes to tech SEO, you may often find yourself with a list of detected issues and limited resources to address them all. A useful perspective to help prioritize these tasks is the concept of "Technically Wrong, But Worth Fixing?". Chris shares about it here.

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โ€‹How To Prepare for the Future of SEO: 17 Tips From Lily Ray
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Lily Ray, Chima Mmeje / Search Trends
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In this article repurposed from a webinar with Lily Ray, youโ€™ll learn practical strategies to help you navigate these challenges and plan a resilient SEO strategy for 2025.

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โ€‹134 SEO tips for ecommerce stores
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Freddie Chatt / Ecommerce SEO
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Struggling to grow your online store with SEO? Check out this ecommerce SEO playbook for inspiration to kickstart SEO growth for your store.
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โ€‹Build Your Personal Brand Without Ever Stepping Foot On Stage [First-hand experience]
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Nick LeRoy / General SEO
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Nick shares the steps to build a personal brand that allows you to rely less on others for career advancement, earn more, and achieve meaningful results on your own terms in this guide.

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โ€‹How to use Search Features analysis (and Google Trends) to optimize the architecture, navigation and content localization of your multi-country websites
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Gianluca Fiorelli / International SEO
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Googleโ€™s search features โ€” like Topic Filters, People Also Ask, and Buyers Guides โ€” are a treasure trove of insights into what users care about in specific regions. Gianluca explains how to use them for your international SEO.

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โ€‹Fake AI Profiles Are Being Utilised by Link Builders on Platforms like Qwoted - And It's Working
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Matt Tutt / Link Building
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Matt shares his experience with AI-Generated Experts or losing out to a fake AI gardener when pitching journalists in platforms like Qwoted.

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โ€‹Understanding Google's Search Volume Buckets: A Deep Dive into How Search Volumes Really Work
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Laurence O'Toole / Keyword Research
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An in-depth analysis of 60M+ keywords reveals how Google buckets search volumes. Laurence explains how this affects SEO decisions, keyword tracking, and why real search volumes matter.

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โ€‹Gaslighting by Google at the Creator Summit? Morgan McBride Shares Her Experience
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Samara Kamenecka, Jared Bauman, Morgan McBride / Search Trends
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"Morgan holds nothing back as she talks about growing her portfolio of websites, getting hit by the update, and everything that did (and didn't) happen at this special event for creators."

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โ€‹How SEOs Can Identify Low-Quality Pages with Python & Compression Ratios
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Dan Hinckley / SEO Automation
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Dan created a Python script to analyze a pageโ€™s compression ratio. This Python script will fetch a given page, extract the content from the page, calculate the page's compression ratio, and print the results to the terminal.

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โ€‹Integrating SEO Localization into your International Strategy
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Raquel Gonzรกlez / International SEO
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Raquel explains SEO localization, why it's essential for international expansion, and how you can implement it effectively to boost your global reach in this guide.

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โ€‹Google Search Console: A Deep Dive into your International SEO [Presentation]
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Natalia Witczyk / International SEO
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Learn how to make the most out of your Google Search Console data to maximize your international SEO day to day.

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โ€‹Mastering language selectors: Best SEO and UX practices for multilingual sites [Presentation]
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Sara Fernรกndez Carmona / International SEO
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Confused about the best ways to implement language selectors in your different international Web versions? Sara goes through the best SEO & UX practices to use.

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โ€‹The SEOFOMO Community Top SEO Predictions & Tips for 2025: Submit Yours Now and Get Featured
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SEOFOMO / SEO Trends
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What are your top SEO predictions and tips to win SEO in 2025? Get the chance to share them and get featured -with a quote and a link back to your site- in the Special SEOFOMO 2025 Predictions & Tips Edition to be published in the SEOFOMO Hub and distributed in early December through the SEOFOMO Newsletter.

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โ€‹The SEO Community is now Engaging in Bluesky! Follow me there as well as this list of SEOs
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Aleyda Solis / SEO Trends
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A high number of SEOs have recently joined Bluesky. I've seen there more SEO information and engagement in the last few days than in months in Threads. I'm now sharing in there too. Follow me and the SEOs I share on these lists.

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โ€‹โ€‹Monitor the latest SEO News, Updates, and Conversations in Real Time in SEOFOMO News

[Sponsor]โ€‹
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โšก No More Small Talk: How SEOTesting Dialed up BT's CTR by 71%

"The most significant impact of using SEOTesting has been stakeholder buy-in."
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"We can now use data from tests to demonstrate the impact of SEO changes, enabling us to deliver SEO projects at scale."

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๐Ÿ›  Free(mium) SEO Tools

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โ€‹Content Extraction Toolโ€‹
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JR Oakesโ€‹
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Enter an XML Sitemap or multiple URLs to extract clean content, which you can then copy or download as text, markdown, or JSON.

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โ€‹SEO Schema Visualizee [Chrome Extension]โ€‹
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Ziggy Shtrosbergโ€‹
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A Chrome extension to visualize JSON-LD schema markup with the click of a button.

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โ€‹Automate Google Search Console URL Removal Tool (Free Bookmarklet)โ€‹
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Jean-christophe-chouinardโ€‹
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Jean has created a free bookmarklet to help automate the URL Removal Tool.

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Are you looking for more SEO Tools? Take a look at the SEOFOMO SEO Toolboxโ€‹

[Giveaway]โ€‹
โ€‹
โšก Play the cool SEO game by Webcertain and Win A Free Ticket to ISS 2025

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Play the very cool SEO game created by Kirstie Cartledge from WebCertain and International Search Summit.

Whoever is top of the game leaderboard by Thursday Nov 21st, 2024 in the morning will win a ticket to the International Search Summit in 2025.

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๐ŸŽ™๏ธ Upcoming SEO Events

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โ€‹Webinar: Boost Your Ecommerce SEO: Navigate the AI Maze with Confidence
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Agital / Online / Free / November 20, 2024
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Join Chris Long and Dan Hinckley to learn how AI-powered tools can improve SEO for eCommerce and how to create SEO content that attracts and converts high-intent shoppers in this webinar.

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โ€‹Sydney SEO Collective - Matt Corke (In-House SEO Insights)
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SEO Collective / Sydney, Australia / Free / November 26, 2024
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Join Matt Corke who will share the tips he's learned from over a decade of in-house SEO at Finder.

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โ€‹SearchNorwich - 2024 Christmas Special
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โ€‹Candour / Norwich, UK / Free / December 4, 2024
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Join Brendan Bennett, Mark Williams-Cook, and more for an exciting evening of festive food, insightful talks, and an SEO-themed quiz.

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โ€‹See more upcoming SEO events in the new SEOFOMO Events Sectionโ€‹

[Announcement]โ€‹
โ€‹
โšก Submit Your SEO Black Friday and Cyber Monday Deals for 2024

Do you have an SEO targeted Black Friday or Cyber Monday deal?

If so, submit it for free and it will get featured on this SEOFOMO Hub Deals Page for Black Friday and Cyber Monday. It will be featured in the SEOFOMO newsletter too!

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Thanks for reading, until next week!

Aleyda Solisโ€‹
SEO Consultant & Founder
Orainti, SEOFOMO & MarketingFOMO
โ€‹Follow me on โ€‹X/Twitterโ€‹ / โ€‹YouTubeโ€‹ / โ€‹LinkedInโ€‹ / โ€‹Websiteโ€‹

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Read more from SEOFOMO: The Newsletter to Keep up with SEO; News, Updates, Resources, Tips, Tools & Jobs

December 8, 2024Subscribe and join +35.7K SEOs and Marketers SEOFOMO is brought by Conductor, Whitespark, and Advanced Web Ranking ๐Ÿ™ŒWould you like to advertise? Ask here! ๐Ÿ”ฅ Most Popular SEOFOMO News Stories & Contributors Of The Week Check out the top trending stories this week on SEOFOMO News -these are the most upvoted entries, whether SEO news, guides, or resources-, that people upvoted the most: No 1. New 301 Redirect Tool Launches to Eliminate Manual URL Mapping in Site Migrations [14...

December 1st, 2024Subscribe and join +35.7K SEOs and Marketers SEOFOMO is brought by Wix Studio, Whitespark, Advanced Web Ranking ๐Ÿ™ŒWould you like to advertise? Ask here! ๐Ÿ’ธ Find your Dream SEO job with The SEOFOMO Board & Alerts Don't miss the latest and best SEO roles hired by companies worldwide featured in the SEOFOMO job board and alerts. ๐Ÿ”ญ Keep up with the Latest in Digital Marketing: Subscribe to MarketingFOMO Get the latest news in PPC, social media, content marketing, digital PR, for...

November 24, 2024Subscribe and join +35.6K SEOs and Marketers SEOFOMO is brought by Conductor, SEOTesting, Surfer ๐Ÿ™ŒWould you like to advertise? Ask here! ๐Ÿ’ธ Find your Dream SEO job with The SEOFOMO Board & Alerts Don't miss the latest and best SEO roles hired by companies worldwide featured in the SEOFOMO job board and alerts. ๐Ÿ”ญ Stay Updated with the Latest in Digital Marketing: Subscribe to MarketingFOMO Get the latest news in PPC, social media, content marketing, digital PR, for free. Join...