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Hello #SEOFOMOer,
βIt's time to stop having FOMO and go through the SEO highlights from the last few days...
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βThe September 2022 Core Update is Now Completeβ
βGoogle Search Central / Search Updatesβ
The rollout of the September 2022 Core Update was completed on September 26. It's time to check your rankings in case you haven't.
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β10 biggest Announcements from Google Search On 22β
βBarry Schwartz / Search Announcementsβ
A recap from Barry of the biggest updates from the Google Search On 2022 event, including Multisearch, Lens, autocomplete, search filters, and more.
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β9 new features and tools for easier shopping on Google (announced at Search On)β
βLilian Rincon / Search Announcementsβ
3D sneakers, buying guides and more shopping features have been announced by Google, powered by the Shopping Graph that now understands more than 35 billion product listings β up from 24 billion just last year.
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βBringing more voices to Searchβ
βLauren Clark and Itamar Snir / Search Announcementsβ
Google announced a new "Discussions and forums" feature that will appear when you search for something that might benefit from the diverse personal experiences found in online discussions.
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βGoogle Search News (Sept β22) - New reports, structured data, and more! [Video]β
βGoogle Search Central / Search Newsβ
In this September episode of Google Search News, John Mueller goes over recent updates in Google Search: from new reports in Search Console to ranking recommendations for content creators, and more.
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[Main Sponsor]β‘ SERPβs Up: A fresh new SEO podcast by Wix
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Dive into SEO and have a bit of fun along the way with your hosts Mordy Oberstein, Head of SEO Branding at Wix and Crystal Carter, Head of SEO Communications at Wix.
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Each week youβll get an in-depth, unconventional take on SEOβfrom hot topics to the latest industry trends. Get quick tips along with pearls of wisdom from a wide range of SEO guest experts. Itβs a 360Β° twist of SEO learning for all.
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βListen Nowβ
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πThis week's SEO Awesomeness From technical to content, links, or rankings, here you have some top SEO awesomeness published in the last week
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βWinners & Losers of the September 2022 Core Update & Product Reviews Updateβ
βLily Ray / Search Updatesβ
It can be insightful to look at the performance of websites at scale after a core update to see if any patterns exist among winning or losing websites. Lily has the data.
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βGoogle's latest updates leave no room for low-quality contentβ
βKevin Indig / Search Updatesβ
Google recently published 3 updates that had a big impact on organic traffic across many verticals. Kevin has analyzed their impact. Learn about his takeaways here!
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βSEO Chapter of the Web Almanac 2022β
βSophie Brannon, Itamar Blauer, and Mordy Oberstein / General SEOβ
The SEO Chapter of the Web Almanac 2022 has been published, documenting and assessing 8+ million homepages across the web and comparing them with the 2021 findings to identify new insights.
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βListicle Outreach: How Hunter Built 96 Links in 3 Months (Case Study)β
βIrina Maltseva / Link Buildingβ
Every business wants to be featured in top industry listicles. The problem is that listicle outreach is quite complicated. Irina shows how to effectively do it.
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βGoogle Analytics 4 (GA4) for SEOs: What Google doesnβt tell youβ
βDiogo Abrantes da Silva / SEO Measurementβ
Diogo presented at the latest Lisbon SEO Meetup about the main pitfalls that the SEO community should avoid with the new Google Analytics 4 and how to best leverage it. Watch the video and take a look at the deck full of insights!
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βEnterprise e-commerce SEO: Why good technology canβt fix a bad processβ
βTrond LyngbΓΈ / Enterprise SEO β
Enterprise e-commerce SEO should be strategy-oriented. And yet, that's rare to find. Here's how to overcome the main enterprise-level challenges.
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βWhat is semantic search: A deep dive into entity-based searchβ
βOlaf Kopp / General SEO β
Semantics = theory of meaning, yet most define semantic search with a focus on intent. βMeaningβ is not the same as βintention.β Olaf shares what you need to know here.
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βTechnical SEO testing: How Googlebot handles iframesβ
βBastian Grimm / Technical SEO β
Bastian goes through some test scenarios that may lead Google to index the content inside an iFrame, while assigning that content to its parent URL.
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βHeadless SEO 101: Everything You Need to Get Startedβ
βLidia Infante / Technical SEO β
A headless architecture is a great tool to empower businesses to own every aspect of the digital experience theyβre creating for their users. Here's what to take into consideration for it from an SEO standpoint.
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βSEO Agency Growth: How to Grow Your SEO Agency in a Sustainable Way [Video]β
βCrawling Mondays / SEO Managementβ
Learn to grow your SEO agency in a sustainable way! In this episode of Crawling Mondays I have Chris Simmance and Ross Hudgens who share their in-depth experience growing agencies, going through the biggest challenges, the building blocks for growth, avoiding employee churn, how to close clients, and more.
[Sponsor]β‘ The Digital PR Course with Mark Rofe: Learn how to build links with digital PR β
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Former billboard heart-throb turned Christmas tree seller Mark Rofe, has launched his digital PR course showing you how to use digital PR to build links.
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Yeah, that should do it.
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Exclusive 10% off for SEOFOMO subscribers using the code: billboardbagginsβ
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βRegister Now!β
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πΈ New Remote Based Digital Marketing & SEO Jobs
Are you looking for a new remote-based job? Take a look at these remote digital marketing positions
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Are you looking to hire remotely in digital marketing? Reply to this email to be included here and then if you want too, in the remoters job board for free! π The #SEOFOMO's SEO & Digital Marketers to Follow Amazing SEOs & Digital Marketers who you should totally follow on Twitter
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Follow. Them. Now. π
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Expect more awesome SEOs & marketers to follow every week. If you have any suggestions, just let me know over Twitter.
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β π Free SEO Tools of the Week β
Each week, handy free SEO tools to help you.
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βFree Google Rank Trackerβ
βseotesting.comβ
Rank track up to 500 keywords for free based on Google Search Console data, get a daily e-mail report to see changes in position and compare 7, 30, 90-day and yearly averages.
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βGA4 Shopping Behaviour v3.1 by Web Site Advantageβ
βTony McCreathβ
A Google Data Studio dashboard to see how users flow towards making a purchase and where they drop off. This report requires a GA4 property that supports the events for online sales.
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[Special Announcement]β‘ The OMG Center is Live! Digital Agency Coaching, Training and Support β
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A game changer for Digital Agencies has launched this week.
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The OMG Center features a fully free community as well as access to discounted services that any agency would need in its lifetime. Backed up with 10+ coaches and trainers who can help an agency grow, and even sell.
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βEnter for Free Nowβ
β‘οΈ Non-SEO focused awesomeness β
βBecause there's so much happening that is not purely SEO related that we can learn from
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β20+ collectively BRILLIANT bits of writing advice (to use starting right now) [Thread]β
βRob Lennon / Copywritingβ
Rob asked for your best writing tips and got over 40 fantastic responses he summarizes in this thread.
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βCreating content that grabs attention with Amanda Natividad [Video]β
βKevin Indig & Amanda Natividad / Copywritingβ
Amanda Natividad is a master attention grabber. Few people understand how to create content on Twitter and other platforms that resonates so well with an audience. She shares top insights in this interview with Kevin Indig.
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βGoogle Tag Manager: A trip down memory lane [Thread]β
βSimo Ahava / Google Tag Managerβ
From "not having to bother IT" to inspiring thousands of digital marketers to learn some JavaScript, GTM has been transformative in our industry of data, analytics, and marketing.
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βHTML is the most ignored technology. Here are 7 tips that you didn't know about [Thread]β
βPratham / Web Developmentβ
The HTML `spellcheck` attribute checks for spelling errors. The "autocomplete" attribute specifies whether a form or an input field should autocomplete on or off. Learn more in this thread.
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βGen Zβs Favorite Brands 2022β
βMorning Consult / Brandingβ
An overwhelming majority (86.23%) of Gen Z adults have a favorable impression of YouTube, making it the most popular brand with the cohort. YouTubeβs parent brand, Google, comes in at No. 2, followed by Netflix and Amazon.
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β9 Best Affiliate Programs for Beginners (Any Niche)β
βBill Widmer / Affiliate Marketingβ
There are thousands of affiliate marketing programs out there. However, not all of them are beginner-friendly. Here are some of the best for beginners!
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πͺ This week's #SEOFOMO Featured Supporters β
βA huge THANK YOU to loyal #SEOFOMOers referring +5 subscribers
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β... You rock πβ
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If you want to be featured here, take a look below at the #SEOFOMO rewards program.
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If you enjoy reading #SEOFOMO, refer it to your SEO and digital marketing friends and win awesome (now updated) rewards with the #SEOFOMO rewards program:
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βHere's your unique link to share #SEOFOMO: [RH_REFLINK GOES HERE]β
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You currently have [RH_TOTREF GOES HERE] referrals! Check more about your referrals here.β
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β π Do you have Feedback? β
As usual, if you want to give me any heads up of worthy SEO resources to include next week, you want to be featured, sponsor or any feedback of anything to improve in #SEOFOMO, just reply to this email and let me know. Until next week, keep safe and remember, don't have FOMO, with #SEOFOMO you'll always have SEO awesomeness in your inbox. π
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βAleyda Solisβ
SEO Consultant & Founder
Follow me on Twitter / YouTube / LinkedIn / Facebook / Website
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Psssttt... You can also read #SEOFOMO in your browser. Click here.β
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Check out the previous #SEOFOMO's editions here and the #SEOFOMO Website.β
SEOFOMO is a weekly free newsletter sent to +40,000 subscribers with the latest SEO and AI Search news, updates, guides, tips, free tools and jobs. Avoid missing any worthy SEO & AI Search update and subscribe now!