The November 26, 2023, edition of SEOFOMO is here! Now with +30.1K Subscribers 📮​
​[If you want to read SEOFOMO on the Web click here]​

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🗞️ Search Updates and News from Search Engines

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​Google Search Console experience and enhancement bug Identified and Fixed​
​Barry Schwartz / Google Product Updates
​Many SEOs noticed a drop in the valid or “good” reported URLs in these Search Console experience and enhancement reports. Google fixed the issue on Thanksgiving, Thursday, November 23rd.

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​Upcoming Deprecation Of Crawl Rate Limiter Tool In Search Console​
​Google Search Central / Google Product Updates
​The crawl rate limiter tool in Search Console is being deprecated on January 8th, 2024: "With the deprecation of the crawl limiter tool, we're also setting the minimum crawling speed to a lower rate, comparable to the old crawl rate limits."

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​How To Let Google Know That Your Google Search, Discover & News Traffic Significantly Dropped​
​Barry Schwartz / Google Q&As
​Google's Search Liaison, Danny Sullivan, said you can reply to a thread on X or post a help thread in Google's forums to let him know about sites that saw a significant drop in Google Search, Google Discover and Google News traffic recently.

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​Follower Count Fully Live In Google Search Result Snippets​
​Barry Schwartz / Google Search Updates
​Google seems to have fully rolled out the follower count in the search result snippets for social media sites like YouTube, LinkedIn, Instagram, X and others.

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​Google Bard Can Now Understand YouTube Videos​
​Barry Schwartz / Google Product Updates
​Google Bard can now respond with answers based on the spoken words in a YouTube video.

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​Which aspect of my site should I focus on? [Podcast]​
​Search Off The Record / Google Guidelines
​In this episode of Search Off The Record, Martin, Gary, and John discuss aspects of SEO that website owners often overlook. From overall quality to more technical aspects, the Google search team talks about where they focus on their SEO work and why the details add up to a better SEO experience.

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​OpenAI Announces Free ChatGPT Voice Capabilities In Mobile App​
​Kristi Hines / OpenAI Product Updates
​ChatGPT's latest update brings voice interaction to all users for free. Learn how this could reshape your approach to content and SEO.

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[Special Announcement]

🎁 The Best SEO Black Friday and Cyber Monday Deals This Year

Looking for the top SEO products or services Black Friday or Cyber Monday deals? Take a look at the comprehensive list of Black Friday SEO deals featured in the SEOFOMO hub, including special promotions from Semrush, Sitebulb, SE Ranking, Moz, InLinks, AlsoAsked, SEOTesting, Keyword Insights, Mirador Local, SERPstat and many more!

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Check Black Friday & Cyber Monday SEO deals​

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👌 This week's SEO Awesomeness

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​Google’s Algorithms Uncovered: How the Search Engine Works According to Leaked Documents​
​Natzir Turrado / General SEO
​Following the recent leak of documents in an antitrust lawsuit against Google, we have a unique opportunity to explore Google’s algorithms. Natzir analyzed them and shares the top insights in this comprehensive guide.

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​Quality Rater And Algorithmic Evaluation Systems: Are Major Changes Coming?​
​Dawn Anderson / Search Trends
​Recent breakthroughs indicate that AI systems can replace human raters in search evaluation. Still, concerns remain over quality and bias. Dawn digs deeper into Google’s evaluation process.

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​Google’s 2023 Search quality rater guidelines update: Here’s what changed​
​Lily Ray / General SEO
​The big focus of changes this year is around user intent and whether Google's search results meet the expectations of users. Read Lily's full analysis.

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​Word to Your Mum: Managing the Future of SEO Without Keywords [Video]​
​Cindy Krum / Search Trends​
​Cindy dives deep into the impact that language models like MUM, how they are likely to help Google limit the processing power needed to return a good result for a query, and how they are also likely helping Google do a better job at making money from targeted ads.

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​Automate Backlink Monitoring for free with Google Sheets and GA4​
​Bengü Sarıca Dinçer / Link Building
​Bengü shares how to track backlinks for free by connecting Google Sheets and Google Analytics 4, as well as how to set up email notifications for automated backlink monitoring.

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​What's in Store for SEO in 2024?​
​David Bain / SEO Trends
​David asked 101 of the world's leading SEOs to share their number one actionable tip for 2024. Check out this guide to learn and stay one step ahead of your competitors in the upcoming year.

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​SEO Experiment: Do Domains With .cat Extension Rank Better? ​
​Fernando Maciá / International SEO
​Fernando shares the outcome of an SEO experiment Human Level ran to identify if .cat domains rank better: "We have not been able to identify a determinant correlation between the language and geolocation of the search and the differential positioning of the different domain extensions.."

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​AI for SEO content creation: 5 real-world examples​
​Luca Tagliaferro / Content Optimization
​LinkedIn, CNET, Bankrate and others are testing AI content creation for SEO. Here are key learnings to inform your content strategy.

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​How to Upskill Yourself in SEO​
​Sara Taher / SEO Careers
​In order to make an impact and drive results in the ever-changing search ecosystem, the skill sets required for SEOs are evolving faster than ever and we need to keep up! Sara explains how.

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​SEO Product Management: What is it and How To Succeed at It? [Video]​
​Crawling Mondays / SEO Management
​Learn what is SEO Product Management and how to succeed at it with SEO consultants Sam Torres and Adam Gent by watching the latest edition of Crawling Mondays.
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💸 Latest SEO Jobs

• ​Content Specialist / Content Manager - Editorial - United States at Crowd Content​
• ​Digital Marketing and SEO Specialist at Gravity Systems​
• ​SEO / SEA Specialist at EP EQUIPMENT​
• ​SEO Content Manager (f/m/x) at AUTO1 Group​
• ​Head of SEO - Nordics at Finixio​
• ​Senior SEO Manager | France at Finixio​
• ​Head of Digital at iDeals​
• ​Content Editor - iGaming at Finixio​
• ​Senior Digital Analyst at Harnham​
• ​Head of SEO at Legend​

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Do you want your SEO job to be featured here for free? Just send it over here!​

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🛠 Free(mium) SEO Tools

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​Niche Finder: Keyword Research Tool
​Niche Finder
​Niche Finder is an All-in-one SEO tool for in-depth market research, keyword discovery, and competitor analysis. With a user-friendly interface, it simplifies the complex process of uncovering profitable niches.

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​ContentShake AI
​Semrush
​Use ContentShake AI to power your business expertise with AI and data to create unique, engaging content at scale. Try now for free.

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Looking for more SEO Tools? Take a look at the recently launched SEOFOMO SEO Toolbox!

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🎙️ Upcoming SEO Events

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​​Search London: Supercharge GA4 Reports and Collaboration Tips to Make Us Better SEOs​
​Search London / London, UK / November 28, 2023
​​Learn how to customize your GA4 reports and the ways collaboration with other departments can strengthen your SEO content and strategy with Kyle Rushton McGregor, Sofia Tyson and more.

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​Prompt Summit: Drive Creative Performance with Artificial Intelligence​
​Superside / Online / December 5, 2023
​Sign up and join nine interactive sessions about the intersection of AI, creative/design, and marketing. Learn from some of the industry's brightest and walk away with fresh perspectives to tackle AI.

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​Apply to Speak at BarbadosSEO 2024​
​Barbados SEO / Barbados / November 6-7, 2024
​Looking to speak at BarbadosSEO in 2024? It's now time to pitch! This year, their speaker pitch process will have two cut-off dates: the first is in December, and the second is in January. 12 speakers + 2 keynotes will be selected from the submissions.

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Do you want your SEO event to be featured here for free? Just send it over here!​

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There are more presets for you:

• New keywords: the keywords that started to get impressions over the given period of time.
• Lost keywords: the keywords that stopped getting impressions compared to the previous period of time.
• Zero clicks keywords: (the closest opportunity) - the keywords already ranked but without clicks. Just optimise CTR.
• Winners lists: By impressions, clicks, CTR, positions, back to TOP 10
• Losers lists: By impressions, clicks, CTR, positions, gone from TOP 10

The Black Friday JetOctopus offer is a 35% discount for annual contracts.

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Learn More Now​

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🎥 Learn How to do SEO for a Wix site For Free with the LearningSEO.io Accelerator

Learn how to better optimize a Wix-based Website for free by watching the latest free LearningSEO.io accelerator session Q&A about Wix SEO with Mordy Oberstein, Head of SEO Brand at Wix.

You can also watch the previous Learning SEO Accelerator Q&As sessions:

• ​Introduction to SEO ​with Aleyda Solis
• ​Keyword Research with Andy Chadwick​
• ​Competition Research with Jo Turnbull
• ​Content Optimization with Crystal Carter
• ​​​Technical Optimization with Geoff Kennedy
• ​Link Building with Bibi Raven
• ​SEO Auditing with Chris Green
• ​SEO Strategy with Tory Gray
• ​Setting SEO Goals with Kevin Gibbons
• ​Measuring SEO with Cyrus Shepard
• ​SEO Reporting with Sophie Brannon
• ​SEO Process Management with Judith Lewis
• ​SEO for WordPress with Jono Alderson

​Subscribe to the LearningSEO.io YouTube channel and don't miss out on future editions about executing an SEO process, technical SEO, link building, and more!

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🙌 SEOs & Digital Marketers to Follow​
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​​Follow these awesome SEO specialists continuously sharing SEO awesomeness:

• Bengü Sarıca Dinçer (X/Twitter, LinkedIn), Search Engine Optimization Team Lead at Popupsmart
• Mordy Oberstein (X/Twitter, LinkedIn), Head of SEO Brand at Wix
• Aoife McIlraith (X/Twitter, LinkedIn), Managing Director at Luminosity Digital
• Militsa Koleva (X/Twitter, LinkedIn), Digital Content Editor (Faculty SEO Team) at Newcastle University
• James Miller (X/Twitter, LinkedIn), Senior SEO Analyst at Re:Signal

Expect more awesome SEOs & digital marketers to follow every week. Do you have any suggestions? Please let me know over X/Twitter, Threads , or LinkedIn.

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🔭 More Digital Marketing News and Jobs? Subscribe to MarketingFOMO

If you're looking to stay updated on other digital marketing areas beyond SEO, take a look at MarketingFOMO, the sister weekly newsletter of SEOFOMO, with +1.8K subscribers, featuring the latest in content marketing, digital PR, social media, paid search and more!

Subscribe to MarketingFOMO For Free​

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👀 Do you have Feedback?

As usual, if you want to give me any heads up of worthy SEO resources to include next week, you want to be featured, sponsored or any feedback on anything to improve in SEOFOMO, just reply to this email and let me know.

Until next week, keep safe, and remember, don't have FOMO, with SEOFOMO you'll always have SEO awesomeness in your inbox.

Aleyda Solis​
SEO Consultant & Founder
Follow me on Twitter / YouTube / LinkedIn / Facebook / Website​

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