The November 5th, 2023, edition of SEOFOMO is here! Now with +29.8K Subscribers ๐ฎโ
โ[If you want to read SEOFOMO on the Web click here]โ
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๐๏ธ Search Updates and News from Search Engines
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โOn November 2nd, Google released the November Core Updateโ
โGoogle Search Central / Google Search Updates
โGoogle's November Core Update was released on November 2nd. The rollout may take up to 2 weeks to complete.
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โNew Google Reviews Update Coming Next Week; It Will Be The Last Confirmed Reviews Updateโ
โBarry Schwartz / Google Search Updates
โGoogle announced a new reviews update is going to roll out sometime next week and this new update will make the reviews update more real time. Thus Google will stop giving periodic notifications of improvements to its reviews system going forward.
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โGoogle says mobile-first indexing is complete after almost 7 yearsโ
โBarry Schwartz / Google Search Updates
โGoogleโs mobile-first indexing initiative that started just about seven years ago is now complete. Google also announced that it will be turning off the indexing crawler information in the settings page in Google Search Console.
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โGoogle: On October 31st a bug affecting Discover since the release of the October Core Update release was fixedโ
โGoogle Search Central / Google Search Updates
โOn October 5, Google found a bug with their October 2023 core update affecting Discover, which was corrected on October 31st. Some sites may see an increase in Discover-related traffic, as a result.
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โGoogle Bard can now respond in real timeโ
โBarry Schwartz / Google Product Updates
โGoogle Bard can now respond to your questions in real time. There is a setting to turn real-time response off, too.
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โGoogle Updates Video Structured Data Guidanceโ
โRoger Montti / Google Search Updates
โGoogle updated the structured data related to the Video features rich results shown in Google search with new recommendations that influence the date and time the video was published.
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โ7 must-see Google Search ranking documents in antitrust trial exhibitsโ
โDanny Goodwin / Google Search Q&A
โThe U.S. Department of Justice has released several new trial exhibits โ including internal Google presentations, documents and emails related to ranking. Learn Google's three pillars of ranking, the important role of end user data, and more.
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โ20 most profitable Google queries revealed during antitrust trialโ
โDanny Goodwin / Google Search Q&A
โEver wondered which search queries drive the most revenue for Google? It turns out that iPhone, insurance and cheap flight queries drove the most revenue for Google in the US, at least for one week in September 2018.
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โGoogle To Recipe Bloggers: We've Heard Complaints, Ensure Key Parts Of Recipe Have Easy Accessโ
โBarry Schwartz / Google Search Q&A
โGoogle's Search Liaison, Danny Sullivan, posted that he is aware of the complaints about recipe pages being too long and hard to find the ingredients and directions. He added that this is something content producers might want to keep in mind.
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โBitter, cynical Verge article blames SEOs for ruining the internetโ
โDanny Goodwin / Search Trends
โWhat kind of publication would spend their time smearing an entire SEO industry for traffic and profit? The Verge.
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๐ This week's SEO Awesomeness
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โThe contribution of SEO to The Verge and other news websites
โGianluca Fiorelli / Search Trends
โThe Verge published an article where SEOs are painted as the "bad guys" of the Web. But what has SEO done for The Verge and other tech magazines? Gianluca highlights it.
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โHow Structured Data is paving the way for AI-generated Search
โAlizรฉe Baudez / Search Trends
โA deep dive into the symbiotic relationship between structured data and AI, as gleaned from the Google Search Central Live Zรผrich 2023 event, highlighting its value for search engines and businesses.
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โThe 3 Main Types of Google SGE Snapshots and Their Level of Traffic Risk for Ranked Pages
โYours Truly / Search Trends
โWeโre afraid of losing organic search traffic with the eventual launch of the SGE... but should we? Learn about the 3 main different types of Google SGE snapshots and how they carry a different level of risk to those pages already ranking in the top positions in organic search results.
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โHow to Drive Traffic in Google Discover: The Ultimate Guide
โLily Ray / Discover Optimization
โLily shares actionable tips to navigate the evolving landscape of Google Discover to help boost your site's visibility.
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โA Marketer's Guide to Launching a UGC Strategy for SEO
โTory Gray / Content Optimization
โUnderstand how to pull the UGC levers to support your SEO. Dive into this value-packed marketerโs guide to launching a UGC strategy for SEO by the amazing Tory Gray.
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โHow to Fix the Blocked Due to Unauthorised Request (401) Error in Google Search Console
โRyan Jones / Technical SEO
โLearn all about the "Blocked Due to Unauthorised Request (401)" error in Google Search Console: What it is, where to find impacted URLs, and how to fix it.
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โAffiliate SEO: We Analysed 10,000 Product Review Search Results to See Who Ranks
โGlen Allsopp / Affiliate SEO
โRead this insightful analysis of 10,000 search results populated by sites promoting products as an affiliate and learn which are the top brands that control the SERPs.
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โProgrammatic SEO, Explained for Beginners
โRyan Law / SEO Automation
โProgrammatic SEO refers to the creation of keyword-targeted pages in an automatic (or near automatic) way. Learn how it works and how you can leverage it within your SEO strategy.
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โGoogle Has a Major Reddit Problem [Thread]
โSpencer Haws / Content Optimization
โDoes Google want clout chasers providing the answers of the internet? Learn about Google's major Reddit problem.
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โHow to Create Content Briefs (with 6 Templates)
โRyan Law / Content Optimization
โIf you want to publish more blog content, you need to create solid content briefs. Use these templates to get started.
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โHow Google Changes Your Searches (A Study of 10,000 Queries)
โDr. Peter Meyers / Content Optimization
โUncover the intricacies of Google's search result modifications, revealing how Google strives to understand and meet searcher intent beyond literal keyword matches.
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โWhat GPT Means for Structured Data โ Whiteboard Friday [Video]
โTom Anthony / SEO Trends
โTom explains how we're about to experience a paradigm shift where there's going to be an explosion in the amount of explicit context going into searches. Learn more about it and the SEO implications.
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โGood Signals' SEO Office Hours Live with Jo Turnbull [Video]
โGoogle Signals / SEO Q&As
โWatch Michael Chidzey with Jo Turnbull and more going through top SEO questions from the community in the new Good Signals' SEO Office Hours.
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[Sponsor / Affiliate]โ
โโก JetOctopus Google Search Console SEO Insight Extractor
JetOctopus has a state-of-the-art Google Search Console SEO Insight Extractor with more than hundreds of data sets and visualization charts.
- SERP dynamics: Watch the percentage change in impressions, clicks, CTR, active pages, and ranking in dynamics. Find out which URLs have grown or dropped over time.
- Keywords: View the performance of all the keywords, new and lost keywords, zero-click keywords along with winners and losers (by impressions, clicks. CTR, positions).
- Cannibalisation tools: To see the number of pages fighting for one query and understand if you are losing the conversions here.
- Positions: Visualize all your rankings by positions in one chart. You can play with the data by segments.
- Countries: Watch SERP efficiency by countries.
- Google News tools
- Google Discover tools
| Register for a free trial nowโ |
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๐ธ Latest SEO Jobs
- โSenior Digital Content Executive at Gymsharkโ
- โDigital Content Executive at Gymsharkโ
- โPrincipal Product Manager, Organic Growth Platform at Realtor.comโ
- โSEO Executive - German speaking at TravelPerkโ
- โInbound Marketing & SEO Content Lead at Holaflyโ
- โSEO Lead at Holaflyโ
- โTechnical SEO Manager at Seer Interactiveโ
- โSenior SEO/CRO Strategist at Orbit Media Studiosโ
- โInternational SEO Manager at SurveyMonkeyโ
- โSenior SEO Analyst at CI Web Groupโ
- โSEO Content Manager (f/m/x) at AUTO1 Groupโ
- โSEO iGaming Content Manager & Proofreader at Gambling Digital Marketingโ
- โSEO and Digital Programming Coordinator at Storm Ideasโ
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Do you want your SEO job to be featured here for free? Just send it over here!โ
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๐ Free(mium) SEO Tools
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โWeb Performance Report: Get a Web performance report every week in your inbox
โWebPerformance Report
โGet a Personalized Report on the Status of the Website that you want to monitor in terms of Web performance and Web optimization, Core Web Vitals included.
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โDaily Domains
โDaily Domains
โHandpicked domains for your next side hustle, client project or startup.
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Looking for more SEO Tools? Take a look at the recently launched SEOFOMO SEO Toolbox!
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๐๏ธ Upcoming SEO Events
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โAuckland SEO Network Summer Meet-up at Something & Social
โNathan M. and Hemil T. / Auckland, New Zealand / November 9, 2023
โAn opportunity to meet with other SEO and digital marketing professionals based in Auckland, New Zealand.
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โNeurodivergents in SEO Meet-Up at BrightonSEO San Diego
โNeurodivergents in SEO / San Diego, USA / November 9, 2023
โThe first US Neurodivergents in SEO meet-up will take place at BrightonSEO San Diego. This meet-up will provide an opportunity to meet in a safe space and help build that network of support that's much needed in a corporate world that hasn't been designed for neurodivergents.
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โSearch Central Live Taipei 2023
โGoogle Search Central / Taipei, Taiwan / December 6, 2023
โFor the first time ever, Search Central Live is going to Taipei. If you speak Mandarin fluently, join Search Central Live Taipei 2023 on December 6.
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Do you want your SEO event to be featured here for free? Just send it over here!โ
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[Sponsor / Affiliate]โ
โโก New SGE featured snippet by SE Ranking: Be the first to test it out
Everyone has been excited since Google dropped the news about SGE, and we're feeling it too. We've been working hard to ensure that you can use our platform to track how your projects appear in SGEโs featured snippet. And guess what? We've got this feature in beta!
What's this feature all about?
Our AI-powered Overview feature is designed to identify instances when Google generates an SGE featured snippet using specific keywords and records its appearance in the SERP. It also tracks changes in the SERP, enabling you to monitor the history and alterations of SGE snippets.
We want to make sure you have tools that quickly adapt to every challenge the SEO world can throw at you.
If you want to be one of the early birds to try out our new SGE-focused feature, just fill out the form and join our waiting list.
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| Join the Waitlist Nowโ |
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๐ฅ Learn How to do SEO for your WordPress site For Free with the LearningSEO.io Accelerator
Learn how to better optimize your WordPress based Website for free by watching the latest free LearningSEO.io accelerator session Q&A about WordPress SEO with Jono Alderson, Technical SEO Consultant.
You can also watch the previous Learning SEO Accelerator Q&As sessions:
- โIntroduction to SEO โwith Aleyda Solis
- โKeyword Research with Andy Chadwickโ
- โCompetition Research with Jo Turnbull
- โContent Optimization with Crystal Carter
- โโโTechnical Optimization with Geoff Kennedy
- โLink Building with Bibi Raven
- โSEO Auditing with Chris Green
- โSEO Strategy with Tory Gray
- โSetting SEO Goals with Kevin Gibbons
- โMeasuring SEO with Cyrus Shepard
- โSEO Reporting with Sophie Brannon
- โSEO Process Management with Judith Lewis
โSubscribe to the LearningSEO.io YouTube channel and don't miss out on future editions about executing an SEO process, technical SEO, link building, and more!โ
[Special Announcement]
๐ Planning a Black Friday SEO Deal? Get Featured on SEOFOMO's Black Friday
SEOFOMO is planning a special section for Black Friday and Cyber Monday, featuring the best deals for SEOs in the newsletter and on the SEOFOMO hub.
Is your tool or service offering a Black Friday or Cyber Monday deal for SEOs? Get featured for free.
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| Submit your Black Friday Deal Nowโ |
๐ SEOs & Digital Marketers to Followโ
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โโFollow these awesome SEOs who have published useful guides and resources featured in SEOFOMO lately:
- Gianluca Fiorelli (X/Twitter, LinkedIn), Strategic and International SEO senior consultant
- Tory (Lynne) Gray (X/Twitter, LinkedIn), CEO and Founder The Gray Dot Company
- Lily Ray (X/Twitter, LinkedIn), Senior Director, SEO & Head of Organic Research at Amsive Digital
- Ryan Law (X/Twitter, LinkedIn), Director of Content Marketing at Ahrefs
- Glen Allsopp (X/Twitter, LinkedIn), Founder of Detailed
- Danny Goodwin (X/Twitter, LinkedIn), Managing Editor Search Engine Land and SMX
- Myriam Jessier (X/Twitter, LinkedIn), SEO Consultant and Trainer, Founder of PRAGM
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Expect more awesome SEOs & digital marketers to follow every week. Do you have any suggestions? Please let me know over X/Twitter, Threads , or LinkedIn.
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[Giveaway]โ
โโก Participate in the SEOFOMO 30K Giveaway and Win Free Access to 15 SEO Tools & Resources
A new SEOFOMO giveaway is here to celebrate that the newsletter is about to reach 30,000 subscribers with the chance to win amazing SEO prizes for all of those who are subscribed and help the newsletter achieve this big subscriber milestone. This time there will be a single big winner of 15 useful SEO tools and resources!
What can you win?
The big winner of the SEOFOMO 30K giveaway will get the following awesome prizes thanks to the wonderful giveaway sponsors:
- โSEOTesting is giving 1 Team Lifetime SEOTesting Subscription to Track 5 sites.
- โSitebulb is giving a 1 Small Cloud Server subscription for 6 months.
- โScreaming Frog is giving a 1 year SEO Spider license.
- โAlsoAsked is giving a 3 months of a Pro account.
- โAdvanced Web Ranking is giving an AWR PRO license for 6 months.
- Adam Gent from the SEO Case Study Database is giving 1 Free Access to it.
- โSE Ranking is giving a 6 months of Pro 1000 account, 100 extra articles for the Content Marketing tool and a demo by the success team. The winner will also have access to the SE Ranking Academy during this period.
- โQuattr is giving a 6 months Free Access of the Individual Plan.
- โKeyword Insights is giving a 20% off a monthly subscription for the first 5 months or Get 20% off an annual subscription. (First-time customers only, monthly or annual subscription only, to be used by a single customer).
- โSemrush is giving a free 6 months Pro access.
- โAhrefs is giving a free 6 Months Access to a Lite Account.
- Kyle Rushton from KRMDigital UKโs School is giving a 1 person lifetime access to the GA4 course.
- โKeywords in Sheets is giving 52,500 credits to use Keywords in Sheets.
- โWordlift is giving a lifetime subscription for the SEO Addon for Google Spreadsheet (which includes also the new features, the Content Expander) and Business Plan for 6 months (which includes also the SEO Addon).
- โSpeetals is giving a Basic plan for 1 year.
How can you participate?
You can participate to win all of these prizes by:
- Being an SEOFOMO subscriber. You're likely one if you're reading this but if you're not yet a subscriber you can do it here.โ
- Referring at least 2 people to subscribe to SEOFOMO from September 28, 2023 (date in which the newsletter has 28.4K subscribers) until the newsletter reaches 30,000 subscribers by using the SEOFOMO referral system that you can find at the bottom of the newsletter, where a unique link to share SEOFOMO is provided for each of you, and that will be used to keep track of the subscribers you send.
When SEOFOMO reaches the 30K subscribers I will randomly choose the one big winner among those who are subscribed and have referred at least 2 subscribers between September 28, 2023 and the date the newsletter reaches the 30K subscribers.
Iโll announce the winners over here on this page, my social media (Twitter, LinkedIn), as well as the newsletter and will get in touch via email with instructions to follow.
Please, donโt try to cheat by sending fake referrals. I will identify and wonโt take into consideration not real โhumanโ subscribers. I reserve the right to block those who I find cheating.
Do you have any questions or doubts? Just let me know through this form.โ
Subscribe and refer SEOFOMO to win the SEOFOMO 30K Giveway!
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๐ญ More Digital Marketing News & Jobs? Read and Subscribe to MarketingFOMO
If you're looking to stay updated on other digital marketing areas beyond SEO, take a look at MarketingFOMO, the sister weekly newsletter of SEOFOMO, with +1.8K subscribers, featuring the latest in content marketing, digital PR, social media, paid search and more!
| Subscribe to MarketingFOMO For Freeโ |
๐ช This week's SEOFOMO Featured Supporters
A huge THANK YOU to loyal SEOFOMOers referring +5 subscribers:
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- โFreddie Chatt, Ecommerce SEO Consultant
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... You rock ๐โ โ โ
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If you want to be featured here, take a look below at the SEOFOMO rewards program.
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๐ Refer SEOFOMO to your Friends & Win Rewards
If you enjoy reading SEOFOMO, refer it to your SEO and digital marketing friends and win awesome (now updated) rewards with the SEOFOMO rewards program:
- Refer 2 Subscribers: Get a shout-out on Twitter from Aleyda, thanking your support
- Refer 5 Subscribers: Get featured in the "Supporters" thank you section in an edition of #SEOFOMO
- Refer 15 Subscribers: Get access to 3 Actionable (exclusive) SEO How-Tos / Tips Videos
- Refer 35 Subscribers: Get a free copy of The SEO Playbook by Tomek Rudzki
- Refer 70 Subscribers: Get free access to the Google Search Console Mastery Course by Tomek Rudzki
- Refer 100 Subscribers: Get a 1 hour SEO 1-1 Hangout with Aleyda, 1 SEOFOMO Mug and an SEOFOMO Hoodie
- Refer 500 Subscribers: Get a 2 hours SEO Q&A with Aleyda and an SEOFOMO Backpack
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โHere's your unique link to share #SEOFOMO: [RH_REFLINK GOES HERE]
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โOr share via: Twitter | Whatsapp | LinkedIn | Facebook | Email โ
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You currently have [RH_TOTREF GOES HERE] referrals! Check more about your referrals and rewards here.
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Note: Only real human referrals will be counted toward the rewards, and there will be a validation if suspicious activity is detected.
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๐ Do you have Feedback?
As usual, if you want to give me any heads up of worthy SEO resources to include next week, you want to be featured, sponsored or any feedback on anything to improve in SEOFOMO, just reply to this email and let me know.
Until next week, keep safe, and remember, don't have FOMO, with SEOFOMO you'll always have SEO awesomeness in your inbox.
Aleyda Solisโ
SEO Consultant & Founder
Follow me on Twitter / YouTube / LinkedIn / Facebook / Websiteโ
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