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๐ฅ Search Updates, SEO News & More [SEOFOMO, Jan 19, 2025]
Published 4 months agoย โขย 8 min read
January 19, 2025 โSubscribe and join +36.1K SEOs and Marketers
๐ฅ โMost Popular SEOFOMO News Stories & Contributors Of The Week
Check out the top trending stories this week on SEOFOMO News -these are the most upvoted entries, whether SEO news, guides, or resources-, that people upvoted the most: โ
โGoogle Rejects EUโs Call For Fact-Checking In Search & YouTubeโ โMatt G. Southern / Google Search Trendsโ โGoogle rejects EU's fact-checking requirements for search and YouTube, defying new disinformation rules. Google claims its current moderation tools are already effective enough.
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โGoogle Manual Actions For News & Discover Policy Violations Updatedโ โBarry Schwartz / Google Search Guidelinesโ โGoogle quietly updated the manual action policy violations list for News and Discover policy violations. Google removed the adult-theme and artificial freshening sections and then added a slew of deceptive practices sections.
โEvidence That Google Detects AI-Generated Content โRoger Montti / Google Search Trendsโ โEvidence surfaces indicating that Google detects AI-generated content within a specific context for search quality.
โ25 tips for 2025 by SEO Expertsโ โGeorge Nguyen / Search Trendsโ โTo help you overcome the main current SEO challenges, George asked 25 of the SEO industryโs top experts to tell you about the approaches and tactics that are top-of-mind as we start the year.
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โIndexWatch US: SEO Winners in Google US Search 2024โ โLily Ray / Search Trendsโ โLily goes through the SISTRIX annual winners list and analyzes some of the more interesting gains throughout 2024. โSuccessful strategies occasionally involved programmatic SEO leveraging AI, along with successful site consolidations and migrations, and an emphasis on comprehensive, authoritative contentโ.
โDoes CTR Manipulation Work Long-Term?โ โJoy Hawkins / General SEOโ โJoy ran an experiment to find out if click-through rate (CTR) manipulation still works and for how long. โRankings go up as long as the fake clicks continue. The moment the campaign ends, the rankings drop back to their original positionโ.
โHow to Integrate LLMs into Your SEO Workflowโ โAleyda Solis / AI Searchโ โStruggling to integrate LLMs into your SEO workflow? I go through how to harness AIโs potential while ensuring originality with effective validation systems in this guide.
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โEntity SEO: The Guide to Understandingโ โGinny Jones / General SEOโ โSee how targeting the right entities can attract the right audience, drive conversions, and boost your revenue.
โUsing Gemini to get insight into Your E-E-A-Tโ โMarie Haynes / Content Optimizationโ โMarie goes through using LLMs to learn more about your E-E-A-T and shares inspiration on how to improve upon it in this guide.
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โThe Battle Against Index Bloat: What You Need to Knowโ โJahnelle Pittman-Seaman / Technical SEOโ โJahnelle explains what index bloat is, why it matters, and how to fix it with crawl budget optimization in this step-by-step guide.
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โThe Role of JavaScript in E-Commerce SEO โShafqat Abbas / Technical SEOโ โShafqat shares the essentials of JS in e-commerce SEO, common challenges, and actionable optimization tactics to use JavaScript's full potential while ensuring strong SEO performance.
โSEO DOM Monitor [Chrome Extension]โ โJonathan Clarkโ โMonitor and detect dynamically added content on web pages for SEO analysis and identify hidden content search engines might miss.
Are you looking for more SEO Tools? Take a look at the SEOFOMO SEO Toolboxโ
๐๏ธ Upcoming SEO Events
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Search Central Live Brazil 2025: Sรฃo Paulo and Recifeโ โGoogle Search Central / Sรฃo Paulo, Recife - Brazil / Free / February 18 - 20, 2025โ โโGoogle Search Central Live is going to Sรฃo Paulo and Recife on February 18 and 20. Registration will be open until January 23, and confirmations will be sent on January 30. โ โSEO Week 2025โ โiPullrank / NYC, USA / +1099 USD / April 28, 2025โ โJoin SEO Week 2025 in New York City for a week of expert insights, actionable strategies, and networking with industry leaders. Be part of SEOโs next chapter.
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โSearch โn Stuff Antalya Global Digital Marketing Conference 2025โ โSearch 'n Stuff / Antalya, Turkey / 480 โฌ / October 9-12, 2025โ โGet a 70% discount code for a Super Uber Early Bird โBlind Dateโ tickets for the Antalya Conference, including 3-night single stay at Baia Lara Hotel, All-Inclusive Dining and Drinks, Conference and Workshops participation, and more! Promo code: SEOFOMO70. You can redeem it by the end of January.
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This week's SEOFOMOer to follow is Anthony Barone, Co-Founder and Managing Director of StudioHawk UK, the Agency Social Club and the Dreamland conferences, who's also the next SEOFOMO London Meetup co-host, taking place in just a few days.
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Anthony runs the day to day operations of StudioHawk London as the leader and SEO specialist on the ground. He's also co-founder of Dreamland, a retail, ecommerce and DTC brand growth conference.
โ โMetaโs Community Notes Wonโt Apply to Paid Ads. Marketers Still Have Questionsโ โPatrick Coffeeโ โMeta assured advertisers that its โCommunity Notes,โ which will let users crowdsource annotations on posts that they believe are false or need context, wonโt apply to paid ads when they arrive later this year, according to people with direct knowledge of the conversations.
Aleyda Solisโ SEO Consultant & Founder Orainti, SEOFOMO & MarketingFOMO โFollow me on โXโ / Bluesky / โYouTubeโ / โLinkedInโ / โWebsiteโ
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SEOFOMO: The Newsletter to Keep up with SEO
by Aleyda Solis, SEO Consultant
SEOFOMO is a weekly free newsletter sent to +35K subscribers with the latest SEO news, updates, guides, tips, free tools and jobs. Avoid missing any worthy SEO update and subscribe now!